Published
Oct 10, 2024
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A Conversation With Orlando Baeza On His New Brand Studio ‘Unentitled,’ A Creative Intelligence Shop For Clients By Clients
Marketing organizations and their agency partners are undergoing a massive period of upheaval. With transformation of companies now happening not yearly, but daily, the marketing function has been left tasked with too much to do, too little to do it with, while often being asked to take on many responsibilities once held by the CEO in a galaxy long ago and far away.
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Former CMO Orlando Baeza Debuts Brand Studio Unentitled
Unentitled is led by veteran marketers Orlando Baeza and Andrew Teague, both of whom have worked at agencies but ultimately made their names as in-house executives.